Fostering a product culture that values experimentation, iteration, and understanding

Well said by Benjamiz in a post on Medium:

Design in product development is about so much more than aesthetics. It is an intricate dance between science and art, informed by business goals and yet human-centric. It’s about understanding and addressing user needs in a way that creates meaningful experiences and real value for both the user and the business. Achieving this requires not just good design practices, but also a good product culture that values experimentation, iteration, and understanding. An organisation’s mindset is instrumental in fostering this culture.

Read the article:

Benjamiz, Your design is only as good as your organisation’s ability to problem solve, published June 15, 2023 in UX Collective on Medium